Glassdoor’s New Social Recruiting Tools Focus on Improving Hiring and Employment Branding
Today, Glassdoor is proud to roll out two new product updates designed specifically for HR professionals and recruiters. Since we launched in June 2008, we have always wanted Glassdoor to be a community that offers a 360-degree view into the workplace. With these enhancements, we hope to make it even easier for employers to get involved in the conversations happening on Glassdoor and gain better insights into their company’s reputation and how that reputation influences job seeker engagement.
FREE EMPLOYER ACCOUNTS
The first new tool is the free employer account which gives any company the chance to take more ownership of its profile and presence on Glassdoor. As a company representative with this account, you can:
- Update your company’s profile with basic information (i.e. website address, headquarter location, employee count, year founded and more)
- Provide a company description and mission statement
- Respond to your company reviews and interview reviews
- Add awards and photos
- Request updates to your stock ticker, CEO and list of competitors
- Flag reviews that may be inappropriate
Sign up for your Free Employer Account
Note to sign up for a free employer account, you must be in a position to speak on behalf of the employer i.e. company leaders, as well as HR and marketing professionals or other employees responsible for managing the company’s brand.
GLASSDOOR EMPLOYER CENTER
We’re also debuting the Glassdoor Employer Center, a self-service portal which offers company-specific analytics designed to help companies make informed social recruiting decisions. The Employer Center reveals valuable insights around:
- Company awareness among job seekers: See how much activity your company profile is seeing from job seekers and get demographics about your candidate pool i.e. age, gender, education and years of experience. You can also discover what other companies job seekers view after looking at your company, what type of job seekers were looking at your profile based on job title, and the locations where these job seekers are based.
- Job click activity and demand: Find out how much activity your job listings are seeing and what jobs are clicked on the most for your company.
- Employer brand insights: See how employee sentiment tracks month over month by looking at company and CEO approval ratings.
- Competitive analysis: See how your company compares to competitor companies in terms of company ratings and various workplace factor ratings (i.e. work-life balance, comp & benefits) – all ratings based on anonymous employee feedback. Also compare your company’s profile activity among job seekers to that of your competitors.
The Employer Center is accessible direct from a company’s profile page on Glassdoor and can be viewed at any time of day and from anywhere in the world.
To access to the Employer Center if you are already a Glassdoor customer, or if you’re new to Glassdoor and want to get started, register for your free employer account.
Note if you’re not currently using Glassdoor’s social recruiting solutions, the free employer account gives access to basic awareness information within the Employer Center i.e. profile activity among job seekers as well as interests and demographics of job seekers.
Glassdoor’s New Social Recruiting Tools Focus on Improving Hiring and Employment Branding is a post from: Glassdoor Blog
Related posts:
- Glassdoor Shaking Up Social Recruiting At ADP’s Meeting Of The Minds In Las Vegas
- Why Employers Need To Focus On Student Recruiting
- Is Employee Sentiment Improving? Glassdoor Releases Q3 Employment Confidence Survey
